About: Michael Power (character)
An Entity of Type: fictional character,
from Named Graph: http://dbpedia.org,
within Data Space: dbpedia.org
Michael Power is an advertising character (played by Cleveland Mitchell), the cornerstone of a large marketing campaign by the beer company Guinness to promote its products in Africa from 1999 to 2006. By 2003, it became one of the best-known alcohol advertising campaigns in Africa. Jo Foster of the BBC referred to Power as "Africa's very own 'James Bond'".
