About: Keebler Company

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The Keebler Company is an American cookie and former cracker manufacturer. Founded in 1853, it has produced numerous baked snacks, advertised with the Keebler Elves. Keebler had marketed its brands such as Cheez-It (which have the Sunshine Biscuits brand), Chips Deluxe, Club Crackers, E.L. Fudge Cookies, Famous Amos, Fudge Shoppe Cookies, Murray cookies, Austin, Plantation, Vienna Fingers, Town House Crackers, Wheatables, Sandie's Shortbread, Pizzarias Pizza Chips, Chachos and Zesta Crackers, among others. The cookie and cracker lines were separated when Kellogg's sold the cookie line and the rights of the Keebler name to Ferrero SpA. The cracker lines are now marketed under the Kellogg's or Sunshine names.The Keebler slogans are "Uncommonly Good" and "a little elfin magic goes a long way"

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  • The Keebler Company is an American cookie and former cracker manufacturer. Founded in 1853, it has produced numerous baked snacks, advertised with the Keebler Elves. Keebler had marketed its brands such as Cheez-It (which have the Sunshine Biscuits brand), Chips Deluxe, Club Crackers, E.L. Fudge Cookies, Famous Amos, Fudge Shoppe Cookies, Murray cookies, Austin, Plantation, Vienna Fingers, Town House Crackers, Wheatables, Sandie's Shortbread, Pizzarias Pizza Chips, Chachos and Zesta Crackers, among others. The cookie and cracker lines were separated when Kellogg's sold the cookie line and the rights of the Keebler name to Ferrero SpA. The cracker lines are now marketed under the Kellogg's or Sunshine names.The Keebler slogans are "Uncommonly Good" and "a little elfin magic goes a long way". Tom Shutter and Leo Burnett wrote the familiar jingle. The Kellogg Company sold Keebler to the Italian-owned Ferrero SpA in 2019. (en)
dbo:foundingDate
  • 1853-07-19 (xsd:date)
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  • 1853-01-01 (xsd:gYear)
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  • 735297 (xsd:integer)
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  • 16033 (xsd:nonNegativeInteger)
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  • 1121779685 (xsd:integer)
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dbp:areaServed
  • Nationwide (en)
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  • 18 (xsd:integer)
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  • * 100 Calorie Right Bites * Chips Deluxe Chocolate Lovers cookies * Chips Deluxe Rainbow cookies * Dunkin Delights * E.L. Fudge * Export Sodas * Frosted Animals cookies * Fudge Shoppe cookies * Fudge Stripe Cookies * Krunch Twists * Keebler® Ice Cream Cones * Magic Middles * Munch'Ems * O’Boisies® Potato Chips * Sesame Sticks * Pizzarias® Pizza Chips * Rich 'n' Chips * Ready Crust® pie crusts * Sandies® cookies * Simply Made cookies * Sweet Spots * Tato Skins® * Vienna Fingers cookies (en)
dbp:foundation
  • Philadelphia, Pennsylvania, U.S. (en)
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  • Godfrey Keebler (en)
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dbp:logo
  • Keebler Logo.png (en)
dbp:name
  • Keebler Company (en)
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  • The Keebler Company is an American cookie and former cracker manufacturer. Founded in 1853, it has produced numerous baked snacks, advertised with the Keebler Elves. Keebler had marketed its brands such as Cheez-It (which have the Sunshine Biscuits brand), Chips Deluxe, Club Crackers, E.L. Fudge Cookies, Famous Amos, Fudge Shoppe Cookies, Murray cookies, Austin, Plantation, Vienna Fingers, Town House Crackers, Wheatables, Sandie's Shortbread, Pizzarias Pizza Chips, Chachos and Zesta Crackers, among others. The cookie and cracker lines were separated when Kellogg's sold the cookie line and the rights of the Keebler name to Ferrero SpA. The cracker lines are now marketed under the Kellogg's or Sunshine names.The Keebler slogans are "Uncommonly Good" and "a little elfin magic goes a long way" (en)
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  • Keebler Company (en)
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foaf:name
  • Keebler Company (en)
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