The Gold Mercury International Award is presented by Gold Mercury International, an International nongovernmental organization (INGO) and think tank. The original Mercurio D'oro awards were given by an association of Italian journalists to Italian individuals and companies.Later the awards were extended to Europe and then became international. Awards are given to prominent people and organizations for contributions to world peace, good governance and development of global commerce.Award-giving ceremonies were held in cities such as Brussels, Moscow, Karachi and Addis Ababa.The NGO that administers the awards moved to London, England in the late 1990s.It is also involved in brand management, most recently launching an initiative to rebrand Europe.
