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Statements

Subject Item
dbr:Girls'_toys_and_games
rdf:type
owl:Thing
rdfs:label
Girls' toys and games Juegos y juguetes de niñas
rdfs:comment
Girls' toys and games are toys and games specifically targeted at girls by the toy industry. They may be traditionally associated either exclusively or primarily with girls by adults and used by girls as an expression of identity. One commentator have argued that the market for girl's toys and games is more challenging than that for boys' toys and games. Los juegos y juguetes de niñas son un gran mercado aún difícil para la industria del juguete infantil. La creación de juegos y juguetes que pueden ser comercializados en masa para niñas es un desafío para las empresas de juguetes de hoy. Nancy Zwiers, consultora de la industria y exdirectora de marketing mundial de la línea Barbie de Mattel, ha señalado el sesgo androgénico que hace que el desarrollo de las niñas sea difícil:
rdfs:seeAlso
dbr:List_of_traditional_children's_games
foaf:depiction
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dbo:thumbnail
n10:Girl_in_Udaipur_1986.jpg?width=300
dbo:abstract
Girls' toys and games are toys and games specifically targeted at girls by the toy industry. They may be traditionally associated either exclusively or primarily with girls by adults and used by girls as an expression of identity. One commentator have argued that the market for girl's toys and games is more challenging than that for boys' toys and games. Los juegos y juguetes de niñas son un gran mercado aún difícil para la industria del juguete infantil. La creación de juegos y juguetes que pueden ser comercializados en masa para niñas es un desafío para las empresas de juguetes de hoy. Nancy Zwiers, consultora de la industria y exdirectora de marketing mundial de la línea Barbie de Mattel, ha señalado el sesgo androgénico que hace que el desarrollo de las niñas sea difícil: "Cuando paseo por las salas de exhibición de otras empresas y miro lo que están haciendo, muchas veces son un grupo de hombres tomando decisiones acerca de lo que las niñas querrán y generalmente pierden el objetivo sin dar en el blanco”​
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