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- The Chap is a bit like a club – there are lots of cosy in-jokes and references, though we also like to display affectionate disdain for some of the readers who send in their photos dressed as “Chaps”, merely to remind everyone that we actually believe in dressing properly or not at all. I recently conducted a reader survey and one of the questions was “Should we get rid of ‘Am I Chap?’” The response was unanimously against, in other words, despite the criticism, readers love that column. (en)
- Britain’s longest-running gentlemen’s periodical has relaunched, with impeccable timing. The Chap has refined its image, expanded its editorial reach and broadened its horizons. When launched in 1999, its message was completely at odds with the prevailing culture of lads’ mags. The world has caught up with The Chap because its platform no longer seems eccentric or quirky. (en)
- The idea for The Chap came out of various conversations with like-minded friends that there was no magazine aimed at gentlemen. Everything was either for vulgarians…or for the specialist hobby...
So I thought, let’s start a magazine that offers advice on personal grooming, elegance and modern manners which isn’t beholden to advertisers and which is light-hearted yet firm in its stance against vulgarity. This was in 1999. (en)
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