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- El Target (Television Rating Point) (TRP) mide los puntos de rating comprados sobre el componente estimado de un público objetivo (target) dentro del grueso de la audiencia. Similar a los GRP es medido como la suma de los índices de audiencia alcanzados por una publicidad, en un medio vehículo específico, generalmente televisión, dentro del público objetivo (target). (es)
- A target rating point (TRP) (or television rating point for televisions) is a metric used in marketing and advertising to compare target audience impressions of a campaign or advertisement through a communication medium relative to the target audience population size. In the particular case of television, a device is attached to the TV set in a few thousand viewers' houses to measure impressions. These numbers are treated as a sample from the overall TV owners in different geographical and demographic sectors. Using a device, a special code is telecasted during the programme, which records the time and the programme that a viewer watches on a particular day. The average is taken for a 30-day period, which gives the viewership status for the particular channel. This has an average limit between 0-3.0. (en)
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- El Target (Television Rating Point) (TRP) mide los puntos de rating comprados sobre el componente estimado de un público objetivo (target) dentro del grueso de la audiencia. Similar a los GRP es medido como la suma de los índices de audiencia alcanzados por una publicidad, en un medio vehículo específico, generalmente televisión, dentro del público objetivo (target). (es)
- A target rating point (TRP) (or television rating point for televisions) is a metric used in marketing and advertising to compare target audience impressions of a campaign or advertisement through a communication medium relative to the target audience population size. In the particular case of television, a device is attached to the TV set in a few thousand viewers' houses to measure impressions. These numbers are treated as a sample from the overall TV owners in different geographical and demographic sectors. Using a device, a special code is telecasted during the programme, which records the time and the programme that a viewer watches on a particular day. The average is taken for a 30-day period, which gives the viewership status for the particular channel. This has an average limit bet (en)
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- Target rating point (es)
- Target rating point (en)
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