About: Public relations campaigns of Edward Bernays

An Entity of Type: Abstraction100002137, from Named Graph: http://dbpedia.org, within Data Space: dbpedia.org

The following is a list of public relations, propaganda, and marketing campaigns orchestrated by Edward Bernays (22 November 1891 – 9 March 1995). Bernays is regarded as the pioneer of public relations. His influence radically changed the persuasion tactics used in campaign advertising and political campaigns.

Property Value
dbo:abstract
  • The following is a list of public relations, propaganda, and marketing campaigns orchestrated by Edward Bernays (22 November 1891 – 9 March 1995). Bernays is regarded as the pioneer of public relations. His influence radically changed the persuasion tactics used in campaign advertising and political campaigns. Bernays was the nephew of Sigmund Freud. His early adoption of Freud's psychoanalytic theory was instrumental in defining the goals and strategies of public relations. Freud theorized that people are motivated by unconscious desires. To develop public relations, Bernays synthesized elements of Freud's work with Gustave Le Bon's researches into crowd psychology, and Wilfred Trotter's theories of herd instinct. (en)
dbo:wikiPageID
  • 40942718 (xsd:integer)
dbo:wikiPageLength
  • 8007 (xsd:nonNegativeInteger)
dbo:wikiPageRevisionID
  • 1116744457 (xsd:integer)
dbo:wikiPageWikiLink
dbp:wikiPageUsesTemplate
dcterms:subject
gold:hypernym
rdf:type
rdfs:comment
  • The following is a list of public relations, propaganda, and marketing campaigns orchestrated by Edward Bernays (22 November 1891 – 9 March 1995). Bernays is regarded as the pioneer of public relations. His influence radically changed the persuasion tactics used in campaign advertising and political campaigns. (en)
rdfs:label
  • Public relations campaigns of Edward Bernays (en)
owl:sameAs
prov:wasDerivedFrom
foaf:isPrimaryTopicOf
is dbo:wikiPageWikiLink of
is foaf:primaryTopic of
Powered by OpenLink Virtuoso    This material is Open Knowledge     W3C Semantic Web Technology     This material is Open Knowledge    Valid XHTML + RDFa
This content was extracted from Wikipedia and is licensed under the Creative Commons Attribution-ShareAlike 3.0 Unported License