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Jo Ratcliffe is a London based artist known for her kaleidoscopic animations, strange hand-drawn characters, and spindly scenes sometimes overlain atop live action footage. She is frequently commissioned by fashion labels and magazines to create art films, animations and editorials that appear both online and in print. Her illustrations are highly visible, regularly featured on the covers of Vogue Nippon and Vogue UK, as well as in the promotional imagery of Louis Vuitton. Ratcliffe is also an animation director and designer for notable clients such as Lady Gaga, Kenzo, Barneys New York, Jimmy Choo and Louis Vuitton. Her in-house studio consists of herself and a specialist team focusing on illustration, animation, graphic design, logo design, and other various disciplines.