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Homo consumericus (mock Latin for consumerist person) is a neologism used in the social sciences, notably by Gad Saad in his book The Evolutionary Bases of Consumption and by Gilles Lipovetsky in Le Bonheur Paradoxal. According to these and other scholars the phenomenon of mass consumption could be compared to certain traits of human psychology described by evolutionary scientists pointing out similarities between Darwinian principles and consumer behaviour. Lipovetsky has noted that modern times have brought about the rise of a third type of Homo consumericus, who is unpredictable and insatiable.

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  • Homo consumericus (mock Latin for consumerist person) is a neologism used in the social sciences, notably by Gad Saad in his book The Evolutionary Bases of Consumption and by Gilles Lipovetsky in Le Bonheur Paradoxal. According to these and other scholars the phenomenon of mass consumption could be compared to certain traits of human psychology described by evolutionary scientists pointing out similarities between Darwinian principles and consumer behaviour. Lipovetsky has noted that modern times have brought about the rise of a third type of Homo consumericus, who is unpredictable and insatiable. A similar expression "Homo Consumens" was used by Erich Fromm in Socialist Humanism, written in 1965. There Fromm wrote on Homo consumens: "Homo consumens is the man whose main goal is not primarily to own things, but to consume more and more, and thus to compensate for his inner vacuity, passivity, loneliness, and anxiety." The expression "Homo Consumens" was used by several other authors, including Mihailo Marković. (en)
  • Homo consumericus (latinazgo utilizado para describir una persona consumista) es un neologismo utilizado en ciencias sociales, y especialmente por Gad Saad en su libro The Evolutionary Bases of Consumption​ y en el de Gilles Lipovetsky Le Bonheur Paradoxal.​ De acuerdo con estos y otros académicos, el fenómeno del consumo de masas podría ser comparado con ciertos rasgos de la psicología humana descritos por científicos evolucionistas que señalan ciertas similitudes entre el darwinismo y el consumo de masas.​​ Lipovetsky ha señalado que los tiempos modernos han traído consigo un tercer tipo de Homo comsumericus que es al mismo tiempo impredecible e insaciable.​ (es)
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  • Homo consumericus (latinazgo utilizado para describir una persona consumista) es un neologismo utilizado en ciencias sociales, y especialmente por Gad Saad en su libro The Evolutionary Bases of Consumption​ y en el de Gilles Lipovetsky Le Bonheur Paradoxal.​ De acuerdo con estos y otros académicos, el fenómeno del consumo de masas podría ser comparado con ciertos rasgos de la psicología humana descritos por científicos evolucionistas que señalan ciertas similitudes entre el darwinismo y el consumo de masas.​​ Lipovetsky ha señalado que los tiempos modernos han traído consigo un tercer tipo de Homo comsumericus que es al mismo tiempo impredecible e insaciable.​ (es)
  • Homo consumericus (mock Latin for consumerist person) is a neologism used in the social sciences, notably by Gad Saad in his book The Evolutionary Bases of Consumption and by Gilles Lipovetsky in Le Bonheur Paradoxal. According to these and other scholars the phenomenon of mass consumption could be compared to certain traits of human psychology described by evolutionary scientists pointing out similarities between Darwinian principles and consumer behaviour. Lipovetsky has noted that modern times have brought about the rise of a third type of Homo consumericus, who is unpredictable and insatiable. (en)
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  • Homo consumericus (es)
  • Homo consumericus (en)
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