Bob Sullivan (born 1968 in Wood-Ridge, New Jersey) is an American online journalist, author and one of the founding members of msnbc.com. Sullivan is the author of two New York Times Bestsellers entitled Stop Getting Ripped Off and Gotcha Capitalism. Sullivan is a journalist at BobSullivan.net and an author. Formerly, he was senior writer, technology correspondent and author of the popular blog, The Red Tape Chronicles, at msnbc.com, where he focused on technology crime and consumer fraud. He also regularly appears on air on MSNBC, CNBC's On the Money, NBC Nightly News, the Today show, and various local NBC affiliates.