Melodifestivalen (Swedish pronunciation: [mɛlʊˈdîːfɛstɪˌvɑːlɛn]; literally "the Melody Festival") is an annual song competition organised by Swedish public broadcasters Sveriges Television (SVT) and Sveriges Radio (SR). It determines the country's representative for the Eurovision Song Contest, and has been staged almost every year since 1959. In the early 2000s, the competition was the most popular television program in Sweden; it is also broadcast on radio and the Internet. In 2012, the heats averaged 3.3 million viewers, and over an estimated four million people in Sweden watched the final, almost half of the Swedish population.