Michael Cohl is a Canadian concert promoter, theatrical producer and touring impresario. He is the former Chairman of Live Nation. Cohl now runs S2BN Entertainment, with offices in New York and Toronto. Having been named the Howard Hughes of rock ‘n’ roll by Fortune magazine, Cohl is most famous for having overseen the tours and related ancillary businesses for more than 150 artists, including Frank Sinatra, Michael Jackson, The Rolling Stones, Prince, Stevie Wonder, Pink Floyd, Crosby, Stills, Nash and Young and U2. He has also been credited with developing the concept of "package" touring. Eliminating the middleman, Cohl worked directly with the artist to strategize and route the tour, promote the dates, and assist in the development and exploitation of the lucrative aftermarket – books,