The 2010 AMP Energy Juice 500 was a NASCAR Sprint Cup Series stock car race that was held on October 31, 2010, at Talladega Superspeedway in Talladega, Alabama. Contested over 188 laps, it was the thirty-third race during the 2010 NASCAR Sprint Cup Series season, and the seventh race in the season-ending Chase for the Sprint Cup. The race was won by Clint Bowyer for the Richard Childress Racing team. Bowyer's teammate, Kevin Harvick, finished in second, while Juan Pablo Montoya clinched third.