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About: Christopher Locke     Goto   Sponge   NotDistinct   Permalink

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Christopher Locke (born November 12, 1947, died December 20, 2021) was an American business analyst, consultant, journalist, author and speaker. He is known as a coauthor of The Cluetrain Manifesto, and author of two other books: Gonzo Marketing: Winning Through Worst Practices, and The Bombast Transcripts: Rants and Screeds of RageBoy. In a Financial Times Group survey from 2001, Locke was named as one of the fifty leading business thinkers in the world.