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About: Programmatic Commerce     Goto   Sponge   NotDistinct   Permalink

An Entity of Type : owl:Thing, within Data Space : dbpedia.org associated with source document(s)

Programmatic Commerce is the phenomenon where consumers and businesses allow purchase decisions to be made on their behalf by connected devices based on pre-programmed parameters and learned preferences. It was brought to The Netherlands by Rein Bird. This has been driven by therise of the Internet of Things and smart devices.