About: Microbrand

An Entity of Type: company, from Named Graph: http://dbpedia.org, within Data Space: dbpedia.org:8891

A microbrand is a small-scale brand recognized only in a certain geographic location, or by consumers in a specific micromarket or niche market. The majority of microbrands are owned by a microbusiness, though this trend is changing due to the expansion of the Internet and advancement of micromarketing tools. The process of identifying and micro-segmenting customers into more refined targets is becoming an efficient and rewarding operation for larger companies and corporations.

Property Value
dbo:abstract
  • A microbrand is a small-scale brand recognized only in a certain geographic location, or by consumers in a specific micromarket or niche market. The majority of microbrands are owned by a microbusiness, though this trend is changing due to the expansion of the Internet and advancement of micromarketing tools. The process of identifying and micro-segmenting customers into more refined targets is becoming an efficient and rewarding operation for larger companies and corporations. Microbrands are most frequently associated with products such as watches, instruments, undergarments, automobiles, and jewelry. (en)
dbo:wikiPageID
  • 10722911 (xsd:integer)
dbo:wikiPageLength
  • 1911 (xsd:nonNegativeInteger)
dbo:wikiPageRevisionID
  • 1044597467 (xsd:integer)
dbo:wikiPageWikiLink
dbp:wikiPageUsesTemplate
dcterms:subject
gold:hypernym
rdf:type
rdfs:comment
  • A microbrand is a small-scale brand recognized only in a certain geographic location, or by consumers in a specific micromarket or niche market. The majority of microbrands are owned by a microbusiness, though this trend is changing due to the expansion of the Internet and advancement of micromarketing tools. The process of identifying and micro-segmenting customers into more refined targets is becoming an efficient and rewarding operation for larger companies and corporations. (en)
rdfs:label
  • Microbrand (en)
owl:sameAs
prov:wasDerivedFrom
foaf:isPrimaryTopicOf
is dbo:wikiPageRedirects of
is dbo:wikiPageWikiLink of
is foaf:primaryTopic of
Powered by OpenLink Virtuoso    This material is Open Knowledge     W3C Semantic Web Technology     This material is Open Knowledge    Valid XHTML + RDFa
This content was extracted from Wikipedia and is licensed under the Creative Commons Attribution-ShareAlike 3.0 Unported License