Thames (/tɛmz/) (Māori: Pārāwai) is a town at the southwestern end of the Coromandel Peninsula in New Zealand's North Island. It is located on the Firth of Thames close to the mouth of the Waihou River. The town is the seat of the Thames-Coromandel District Council. The Māori iwi are Ngāti Maru, who are descendants of Marutuahu's son Te Ngako. Ngāti Maru is part of the Ngati Marutuahu confederation of tribes or better known as Hauraki Iwi.