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About: Rich LeFurgy     Goto   Sponge   NotDistinct   Permalink

An Entity of Type : schema:Person, within Data Space : dbpedia.org:8891 associated with source document(s)

Type: Thingfoaf:Personpersondul:NaturalPersonEukaryotePersonHumanAnimalanimaleukaryotespeciesschema:Person New Facet based on Instances of this Class

Rich LeFurgy (born c. 1956) is an American advertising consultant and investor. The founding chairman of the Interactive Advertising Bureau, he left a senior position at a Madison Avenue agency in 1995, becoming one of the first advertising executives to shift from traditional to digital media.Described as the "godfather of internet advertising standards," LeFurgy was central to the development and adoption of the standards which guide online advertising.