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The contagion heuristic is a psychological heuristic which follows the law of contagion and the law of similarity, leading people to avoid contact with people or objects viewed as "contaminated" by previous contact with someone or something viewed as bad—or, less often, to seek contact with objects that have been in contact with people or things considered good. For example, people tend to view food that has touched the ground as contaminated by the ground, and therefore unfit to eat, or view a person who has touched a diseased person as likely to carry the disease (regardless of the actual contagiousness of the disease).

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rdfs:label	Contagion heuristic (en)
rdfs:comment	The contagion heuristic is a psychological heuristic which follows the law of contagion and the law of similarity, leading people to avoid contact with people or objects viewed as "contaminated" by previous contact with someone or something viewed as bad—or, less often, to seek contact with objects that have been in contact with people or things considered good. For example, people tend to view food that has touched the ground as contaminated by the ground, and therefore unfit to eat, or view a person who has touched a diseased person as likely to carry the disease (regardless of the actual contagiousness of the disease). (en)
dcterms:subject	Heuristics
Wikipage page ID	3086406 (xsd:integer)
Wikipage revision ID	1099101301 (xsd:integer)
Link from a Wikipage to another Wikipage	Projective identification Ritual Cultural variation Mother Teresa Contagion heuristic Dandruff Magical thinking Heuristics Tradition of removing shoes in home Kashrut Law of contagion Perspiration Adolf Hitler Kosher foods Sacred contagion Heuristics in judgment and decision making Sympathetic magic Tradition Salmonella Social intuitionism Spirituality Natural foods Paul Rozin Negativity bias Exaptation Sacramental bread Vegetarian bacon Law of Similarity
Link from a Wikipage to an external page	http://journal.sjdm.org/jdm7909.pdf http://doi.apa.org/getdoi.cfm%3Fdoi=10.1037/0012-1649.40.4.467%7Cjournal=Developmental http://doi.apa.org/getdoi.cfm%3Fdoi=10.1037/0022-3514.50.4.703%7Cjournal=Journal http://doi.apa.org/getdoi.cfm%3Fdoi=10.1037/a0024102%7Cjournal=Journal https://doi.org/10.1017/CBO9780511571381.002 http://journals.sagepub.com/doi/10.1509/jmkg.70.2.081%7Cjournal=Journal http://journals.sagepub.com/doi/10.1509/jmkr.45.6.690%7Cjournal=Journal https://linkinghub.elsevier.com/retrieve/pii/S0749597814000296%7Cjournal=Organizational
sameAs	Contagion heuristic Contagion heuristic Contagion heuristic Contagion heuristic
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has abstract	The contagion heuristic is a psychological heuristic which follows the law of contagion and the law of similarity, leading people to avoid contact with people or objects viewed as "contaminated" by previous contact with someone or something viewed as bad—or, less often, to seek contact with objects that have been in contact with people or things considered good. For example, people tend to view food that has touched the ground as contaminated by the ground, and therefore unfit to eat, or view a person who has touched a diseased person as likely to carry the disease (regardless of the actual contagiousness of the disease). The contagion heuristic can include "magical thinking", in which well-educated adults will think that touching an object transfers their qualities ("essence") to it: for example, a sweater worn by Adolf Hitler is thought to bear his negative essence and to be capable of transmitting it to another wearer. The perception of essence-transfer extends to rituals to purify items viewed as spiritually contaminated, such as having Mother Teresa wear Hitler's sweater to counteract his essence. (en)
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foaf:isPrimaryTopicOf	wikipedia-en:Contagion_heuristic
is Link from a Wikipage to another Wikipage of	Contagion heuristic Digital Quran Sacred contagion Heuristic Heuristic (psychology) Social intuitionism Contagion
is Wikipage disambiguates of	Contagion
is foaf:primaryTopic of	wikipedia-en:Contagion_heuristic

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