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Statements

Subject Item
dbr:Gastrotypographicalassemblage
rdf:type
yago:PlasticArt103958097 owl:Thing yago:Figure113862780 wikidata:Q386724 schema:CreativeWork yago:Attribute100024264 yago:SolidFigure113863473 yago:Whole100003553 yago:Art102743547 yago:Sculpture104157320 dbo:Artwork yago:Creation103129123 yago:Object100002684 dbo:Building yago:GraphicArt103453809 dbo:Work yago:Wikicat1966Paintings yago:Abstraction100002137 yago:Painting103876519 yago:Artifact100021939 yago:Shape100027807 yago:PhysicalEntity100001930
rdfs:label
Gastrotypographicalassemblage
rdfs:comment
Gastrotypographicalassemblage (compound word: Gastro | typographical | assemblage) is a 35-by-8.5-foot (10.7 m × 2.6 m) work of art designed by Lou Dorfsman to decorate the cafeteria in Eero Saarinen's CBS Building on 52nd Street and Sixth Avenue, New York City, New York.
foaf:name
Gastrotypographicalassemblage
foaf:depiction
n8:Gastrotypographicalassemblage.jpg
dcterms:subject
dbc:CBS_Television_Network dbc:American_art dbc:The_Culinary_Institute_of_America dbc:1966_paintings dbc:Cultural_history_of_New_York_City dbc:Typography
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dbo:wikiPageRevisionID
1105572513
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n8:Gastrotypographicalassemblage.jpg?width=300
dbp:artist
dbr:Lou_Dorfsman
dbp:city
dbr:New_York_City
dbp:heightImperial
35
dbp:imperialUnit
ft
dbp:metricUnit
m
dbp:museum
dbr:CBS_Building
dbp:title
Gastrotypographicalassemblage
dbp:type
dbr:Wood dbr:Typography
dbp:widthImperial
8.5
dbp:year
1966
dbo:abstract
Gastrotypographicalassemblage (compound word: Gastro | typographical | assemblage) is a 35-by-8.5-foot (10.7 m × 2.6 m) work of art designed by Lou Dorfsman to decorate the cafeteria in Eero Saarinen's CBS Building on 52nd Street and Sixth Avenue, New York City, New York. As the senior vice president and creative director for marketing communications and design for CBS, Dorfsman was responsible for all aspects of the building's graphics, designating the type, design, and spacing for wall clocks, elevator buttons, and elevator inspection stickers. He designed what he called Gastrotypographicalassemblage for the building's cafeteria, using varied typefaces to list all of the foods offered to patrons in hand-milled wood type. The completed work was based on ideas conceived in the mid-1960s. The project was ultimately completed in 1966 with assistance from graphic designer Herb Lubalin, and Tom Carnase, who crafted the typography from Dorfsman's original design. Dorfsman considered this work to be "his magnum opus, his gift to the world". Gastrotypographicalassemblage was discarded in the early 1990s by CBS, but the work's nine panels were retrieved by designer Nick Fasciano. It was in an advanced state of disrepair, aggravated by improper storage. The piece was acquired by the Atlanta-based Center for Design Study in the mid-2000s, which developed a program to raise the funds needed to support the restoration of the work of art. Funding goals to begin the restoration fell short, and efforts to restore the work did not begin at that time. Following the death of Lou Dorfsman in 2008, it was announced that the Culinary Institute of America in Hyde Park, New York, would serve as the new home for Gastrotypographicalassemblage. The college worked with Nick Fasciano to fund the restoration, and the work was put on public display for the first time starting in March 2014, when it was showcased in the Institute's new Marriott Pavilion and Conference Center in its Hyde Park campus, where it remains to this day.
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dbr:CBS_Building
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