| dbo:abstract
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- User advocacy is a user experience design principle concerned with representing user perspectives in product design. One definition states that user advocacy is the practice of using designated spokespeople to facilitate interaction between users and designers of the products they use. Another more broadly defines user advocacy as the practice of advocating for the user, regardless of whether one is a user, designer, developer, researcher, manager, etc. User advocates typically may suspend their own personal or functional point of view, and attempt to see the product through the eyes of, and the experience of, the user of that product. The ability to take on the user's point of view, without personal judgement or bias, allows the advocate to see things as the user might see them, enabling them to ultimately make observations and perhaps recommendations to improve the user experience. Similarly, some user advocates will take a neutral, scientific point of view, and will observe and collect data from users that will suggest that the product and/or user experience could be changed or improved in a way that users would prefer or benefit from. User advocates may be scientists or engineers who use the scientific method to make improvements that result in increased ease of use, time savings, improved levels of user satisfaction, or other user-centered metrics. An advocate is a person who argues for or supports a cause or policy. A user advocate could either be a person, as in a research study; a persona, fictional characters that represent a typical customer or segment of the customer base; or a community, such as participants of a public discussion board. (en)
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| rdfs:comment
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- User advocacy is a user experience design principle concerned with representing user perspectives in product design. One definition states that user advocacy is the practice of using designated spokespeople to facilitate interaction between users and designers of the products they use. Another more broadly defines user advocacy as the practice of advocating for the user, regardless of whether one is a user, designer, developer, researcher, manager, etc. User advocates typically may suspend their own personal or functional point of view, and attempt to see the product through the eyes of, and the experience of, the user of that product. The ability to take on the user's point of view, without personal judgement or bias, allows the advocate to see things as the user might see them, enabling (en)
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