Ritani is a fine jewelry company specializing in engagement rings and bridal jewelry. The company is based in New York. Initially, a wholesale jewelry brand. Customers can design a custom engagement ring online. In 2012, chief investor Cantor Fitzgerald invested $15 million in Ritani, following the Julius Klein Group selling their stake in the company. In January 2014, Ritani was selected for the Forbes list of America's Most Promising Companies for its unique "clicks and bricks" model that blends online shopping and brick-and-mortar stores. In June 2014, Ritani announced that the former Blue nile CEO Diane Irvine had joined the company's board of directors. Ritani's independent jewelry store partners network has over 180 locations across the US and Canada. The focus of "clicks and bricks"
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