About: Most valuable customers

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Most valuable customers is a marketing term referring to the customers who are the most profitable for a company. These customers buy more or higher-value products than the average customer. The companies provide these customers with advice and guidance to establish a more personal relationship.

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  • Most valuable customers is a marketing term referring to the customers who are the most profitable for a company. These customers buy more or higher-value products than the average customer. The companies provide these customers with advice and guidance to establish a more personal relationship. (en)
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  • Education Program:University College London/MSIN1003 Information World (en)
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  • Most valuable customers is a marketing term referring to the customers who are the most profitable for a company. These customers buy more or higher-value products than the average customer. The companies provide these customers with advice and guidance to establish a more personal relationship. (en)
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  • Most valuable customers (en)
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