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- Fansville is an episodic advertising campaign for carbonated soft drink company Dr Pepper that debuted in 2018. The campaign is presented in a series of 30-second television commercials that depict the titular "Fansville", a fictional town that revolves around college football and the consumption of Dr Pepper. Each installment depicts various citizens of Fansville and exaggerated dilemmas they face in their college football fandom. The television campaign has also been supplemented with online advertising, social media marketing, and radio advertising. After its initial run during the 2018 college football season, the campaign has been renewed for multiple seasons. Fansville has included several prominent college football people in recurring roles, including former Oklahoma Sooners linebacker Brian Bosworth as the town sheriff and former Ohio State Buckeyes running back Eddie George as a doctor. Following the introduction of name, image, and likeness rights to college football in 2021, Dr Pepper began to feature active collegiate players, first with Clemson Tigers quarterback DJ Uiagalelei that year and later with Alabama Crimson Tide quarterback Bryce Young in 2022. (en)
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- Promotional image from 2021 (en)
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- Fansville is an episodic advertising campaign for carbonated soft drink company Dr Pepper that debuted in 2018. The campaign is presented in a series of 30-second television commercials that depict the titular "Fansville", a fictional town that revolves around college football and the consumption of Dr Pepper. Each installment depicts various citizens of Fansville and exaggerated dilemmas they face in their college football fandom. The television campaign has also been supplemented with online advertising, social media marketing, and radio advertising. (en)
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