The 1993–94 Football League season was the 95th completed season of The Football League. From 1993 to 1996 the league was sponsored by Endsleigh. Alan Smith kicked off his management career by guiding Crystal Palace to the Division One title and back to the Premier League at the first time of asking. Nottingham Forest, now managed by Frank Clark following Brian Clough's retirement, also made a swift return to the Premier League by finishing runners-up to Palace. They were joined by play-off winners Leicester City, who finally reached the top flight after two successive play-off final defeats.