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- The Rio Hair Naturalizer System was a hair relaxer distributed by the World Rio Corporation Inc. It was available in two types; "Neutral", and one that claimed to have a "Color Enhancement Formula" that contained a black hair dye. As a product designed for home use, it was promoted through infomercials in the early to mid-1990s. The U.S. Food and Drug Administration (FDA) and state government offices began receiving complaints about the Rio hair products in mid-1994. Many complainants said they had bought the hair relaxers by mail after viewing a 30-minute TV infomercial targeted to African Americans. Some complainants reported that their hair began falling out immediately after applying the products, while others said they had problems after multiple applications. Some said they had seen doctors for treatment of scalp irritation. Many women said they had to cut their hair short to deal with bald spots. (en)
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- 5323 (xsd:nonNegativeInteger)
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- The Rio Hair Naturalizer System was a hair relaxer distributed by the World Rio Corporation Inc. It was available in two types; "Neutral", and one that claimed to have a "Color Enhancement Formula" that contained a black hair dye. As a product designed for home use, it was promoted through infomercials in the early to mid-1990s. (en)
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- Rio Hair Naturalizer System (en)
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