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- Non-commercial advertising is sponsored by or for a charitable institution or civic group or religious or political organization. Many noncommercial advertisements seek money and placed in the hope of raising funds. Others hope to change consumer behavior. So the main goals of noncommercial advertising are:
* Stimulate inquires for information
* Popularize social cause
* Change activity habits
* Decrease waste of resources
* Communicate political viewpoint
* Improve public attitude
* Remind people to give again. So called word-of-mouth advertising is a person to person communication that is perceived as being noncommercial, concerning goods or services: it is face-to-face product related communications between and among the friends, relatives and others. Because it is noncommercial, it is usually seen as being an unbiased source of information. (en)
- 意見広告（いけんこうこく）とは、個人や団体、企業などが政治問題や社会問題、法律や税制などについて、自らの意見や主張を表明する目的で作成した広告である。宣伝メディアとしては、商業的利用ではないことが特色である。 (ja)
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- 1160 (xsd:nonNegativeInteger)
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- 意見広告（いけんこうこく）とは、個人や団体、企業などが政治問題や社会問題、法律や税制などについて、自らの意見や主張を表明する目的で作成した広告である。宣伝メディアとしては、商業的利用ではないことが特色である。 (ja)
- Non-commercial advertising is sponsored by or for a charitable institution or civic group or religious or political organization. Many noncommercial advertisements seek money and placed in the hope of raising funds. Others hope to change consumer behavior. So the main goals of noncommercial advertising are:
* Stimulate inquires for information
* Popularize social cause
* Change activity habits
* Decrease waste of resources
* Communicate political viewpoint
* Improve public attitude
* Remind people to give again. (en)
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- 意見広告 (ja)
- Non-commercial advertising (en)
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