Horst Joachim Franz Geicke (born 1955 in Hamburg) is a German-born entrepreneur, investor and official in Asia who has lived in Hong Kong and Vietnam since the 1980s. In Hong Kong, he is co-founder, partner and former executive chairman of the investment firm PAG and known as chairman of the German and the European Chamber of Commerce. In Vietnam, he is investor, chairman and CEO of the Deutsches Haus Ho Chi Minh City and known as founder and executive chairman of the VinaCapital Group.