Fatimah Salem A. Baeshen is a public figure, author, and founder of AuthenticFi, a creative platform she established to motivate and inspire others in navigating life. She consistently publishes on Medium and maintains a strong public presence, especially on social media, to disseminate life lessons across wider audiences based on her extensive professional background and personal growth. Her November 2020 post on "140 Life Lessons I Wish I Knew at 20" has further integrated public speaking, teaching, and writing into her career as it continues to gain traction among the broader public. On March 12, 2021, Baeshen officially published FSB140 into her first book, which serves as a paperback reference; dedicated to the classes of 2020, 2021, and 2022.