Avenida Brasil (English: Brazil Avenue) is a Brazilian primetime telenovela created by João Emanuel Carneiro. It premiered on 26 March 2012 and ended on 19 October 2012 on TV Globo at 9 pm timeslot. It was written by João Emanuel Carneiro in collaboration with Antonio Silver, Luciana Pessanha, Alessandro Marson, Marcia Prates and Thereza Falcão and direction of Gustavo Fernandez, Thiago Teitelroit Paul Silvestrini, Andrew Hall and Joan Jabace and directed by José Luiz Villamarim and Amora Mautner and the core direction, Ricardo Waddington.