Aji Ichiban (Chinese: 優の良品) was one of the largest snack food franchises in Hong Kong, established in 1993 by Lai Chan Yuk Hing and Lai Hin Tai, which was the president and managing director, respectively. Despite having a hiragana syllabary no (の) in its name, Aji Ichiban was not a Japanese franchise. There were over 90 international locations in varying international destinations.