The 1988 Daytona 500, the 30th running of the event, was held February 14, 1988, at Daytona International Speedway in Daytona Beach, Florida, as the first race of the 1988 NASCAR Winston Cup season. Bobby Allison won his third Daytona 500 victory while Ken Schrader won the pole. It was also proven to be Bobby Allison's 84th and final Cup Series win.