Jim Main (1943 – August 2022) was an Australian sports journalist and writer. He is known especially for his coverage of Australian rules football. He studied law at the University of Melbourne and later graduated from La Trobe University with a bachelor of arts degree. Main worked at the Melbourne Herald and later on London's Daily Express. He was later sports editor of The Australian for more than 10 years. He covered several Commonwealth Games and Olympic Games and won a Walkley Award for his coverage of the 1970 Commonwealth Games in Edinburgh.