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Varsity Spirit, LLC, also known as Varsity, is an American cheerleading company owned by Varsity Brands. Founded in 1974 as the Universal Cheerleaders Association, the company is a manufacturer of apparel for cheerleading and dance teams, organizer of cheerleading competitions, and operator of training camps and sanctioning bodies.

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  • Varsity Spirit (en)
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  • Varsity Spirit, LLC, also known as Varsity, is an American cheerleading company owned by Varsity Brands. Founded in 1974 as the Universal Cheerleaders Association, the company is a manufacturer of apparel for cheerleading and dance teams, organizer of cheerleading competitions, and operator of training camps and sanctioning bodies. (en)
foaf:name
  • Varsity Spirit, LLC (en)
foaf:homepage
name
  • Varsity Spirit, LLC (en)
foaf:depiction
  • http://commons.wikimedia.org/wiki/Special:FilePath/Varsity_Logo.gif
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area served
  • Worldwide (en)
foundation
founder
  • Jeff Webb (en)
homepage
industry
  • Cheerleading (en)
key people
  • (en)
  • Bill Seely (en)
location
  • Memphis, TN, United States (en)
logo
  • Varsity Logo.gif (en)
logo size
owner
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has abstract
  • Varsity Spirit, LLC, also known as Varsity, is an American cheerleading company owned by Varsity Brands. Founded in 1974 as the Universal Cheerleaders Association, the company is a manufacturer of apparel for cheerleading and dance teams, organizer of cheerleading competitions, and operator of training camps and sanctioning bodies. The company's vertical integration of competitive cheerleading has faced criticism, including accusations of anti-competitive and monopolistic practices (including opposition to cheerleading being sanctioned as a sport), conflicts of interest via control of governing bodies, and institutionalizing high financial costs for participation in competitive cheerleading. (en)
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