The New Orleans Pop Festival was a rock festival held on Labor Day weekend (August 30 – September 1, 1969), two weeks after the Woodstock Festival. It was held at the Louisiana International Speedway in Prairieville, Louisiana, about 65 miles up the Mississippi River from New Orleans and 15 miles south of Baton Rouge. Over 26 bands performed during the three days of the festival, including seven veterans of Woodstock. It had a peak attendance of 25,000–30,000 people.