The Motorola Razr (styled RAZR, pronounced /ˈreɪzər/ like "razor"; codenamed Siliqua) is a series of mobile phones by Motorola, part of the 4LTR line. The V3 was the first phone shown in the series and was introduced in December 2003 and released in the market in the third quarter of 2004. The V3 model was followed soon thereafter by the improved V3i, including a collaboration with Apple Inc. for iTunes to be built-in. It was launched in 2006.