Local Live is a music based competition created by recording artist , produced by , and was previously distributed by Rogers Media.The project conceived by Major began as a live showcase of local Barrie area musicians in 2009. Local Live first aired on Rogers TV in Barrie ON, in January 2013. The series now in its 5th season airs across Simcoe County to more than 110,000 homes. The concept of Local Live is to find new solo recording artists who write and perform their own original music, with the winner being determined by a panel of industry professionals and viewers worldwide.