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Jihad Cool is a term used by American security experts concerning the re-branding of militant jihadism into something fashionable, or "cool", to younger people through social media, magazines, rap videos, clothing, propaganda videos, and other means. It is a sub-culture mainly applied to individuals in developed nations who are recruited to travel to conflict zones on Jihad. For example, Jihadi rap videos make participants look "more MTV than Mosque", according to NPR, which was the first to report on the phenomenon in 2010.

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  • Jihad Cool (de)
  • Jihad Cool (en)
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  • Dschihad Cool oder „Jihad Cool“ ist ein Begriff, der von westlichen Sicherheitsexperten benutzt wird und das „Rebranding“ des militanten Dschihadismus in etwas Cooles, Modisches bezeichnet, um jüngere Menschen durch soziale Medien und Magazine anzusprechen mit Hilfe von Rap-Videos, Kleidern, Spielzeugen, Propagandavideos, und anderen Mitteln. (de)
  • Jihad Cool is a term used by American security experts concerning the re-branding of militant jihadism into something fashionable, or "cool", to younger people through social media, magazines, rap videos, clothing, propaganda videos, and other means. It is a sub-culture mainly applied to individuals in developed nations who are recruited to travel to conflict zones on Jihad. For example, Jihadi rap videos make participants look "more MTV than Mosque", according to NPR, which was the first to report on the phenomenon in 2010. (en)
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  • Dschihad Cool oder „Jihad Cool“ ist ein Begriff, der von westlichen Sicherheitsexperten benutzt wird und das „Rebranding“ des militanten Dschihadismus in etwas Cooles, Modisches bezeichnet, um jüngere Menschen durch soziale Medien und Magazine anzusprechen mit Hilfe von Rap-Videos, Kleidern, Spielzeugen, Propagandavideos, und anderen Mitteln. Es ist eine Subkultur, die sich meist an Individuen in entwickelten Ländern wendet, die so rekrutiert werden sollen, um in Konfliktzonen zu reisen und am Jihad teilzunehmen. Ein Beispiel hierfür sind Rap-Videos, die mehr nach MTV statt nach Moschee wirken. Von diesem Phänomen wird seit 2010 verstärkt berichtet. (de)
  • Jihad Cool is a term used by American security experts concerning the re-branding of militant jihadism into something fashionable, or "cool", to younger people through social media, magazines, rap videos, clothing, propaganda videos, and other means. It is a sub-culture mainly applied to individuals in developed nations who are recruited to travel to conflict zones on Jihad. For example, Jihadi rap videos make participants look "more MTV than Mosque", according to NPR, which was the first to report on the phenomenon in 2010. Addressing the issue of Jihad Cool has been identified as one of the best ways to tackle Islamic extremism. (en)
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