Huntley & Palmers is a British company of biscuit makers originally based in Reading, Berkshire. Formed by Joseph Huntley in 1822, the company became one of the world's first global brands (chiefly led by George Palmer who joined in 1841) and ran what was once the world’s largest biscuit factory. The biscuits were sold in elaborately decorated biscuit tins. In 1900 the company's products were sold in 172 countries, and their global reach saw their advertising posters feature scenes from around the world. Over the years, the company was also known as "J. Huntley & Son" and "Huntley & Palmer".