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Hanson Industries invented and popularized the rear-entry ski boot. Formed by brothers Chris and Denny Hanson in 1969, the company became a huge success in the late 1970s. A series of missteps in the early 1980s led to a rapid death spiral and the company went bankrupt in 1984. It was purchased by Daiwa, a Japanese fishing tackle company that handled Hanson's distribution in Japan. Daiwa ended sales in North America and Europe. European products, notably the famous Salomon SX series, used Hanson's exit as a springboard to market domination during the second half of the 1980s. Denny Hanson later introduced the "Apex" design, which combines features of alpine and snowboarding boots.

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  • Hanson Industries (ski boots) (en)
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  • Hanson Industries invented and popularized the rear-entry ski boot. Formed by brothers Chris and Denny Hanson in 1969, the company became a huge success in the late 1970s. A series of missteps in the early 1980s led to a rapid death spiral and the company went bankrupt in 1984. It was purchased by Daiwa, a Japanese fishing tackle company that handled Hanson's distribution in Japan. Daiwa ended sales in North America and Europe. European products, notably the famous Salomon SX series, used Hanson's exit as a springboard to market domination during the second half of the 1980s. Denny Hanson later introduced the "Apex" design, which combines features of alpine and snowboarding boots. (en)
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  • Hanson Industries (en)
name
  • Hanson Industries (en)
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fate
  • Declared for bankruptcy; Purchased by Daiwa (en)
founders
  • Chris Hanson (en)
  • Denny Hanson (en)
industry
products
  • Ski boots (en)
has abstract
  • Hanson Industries invented and popularized the rear-entry ski boot. Formed by brothers Chris and Denny Hanson in 1969, the company became a huge success in the late 1970s. A series of missteps in the early 1980s led to a rapid death spiral and the company went bankrupt in 1984. It was purchased by Daiwa, a Japanese fishing tackle company that handled Hanson's distribution in Japan. Daiwa ended sales in North America and Europe. European products, notably the famous Salomon SX series, used Hanson's exit as a springboard to market domination during the second half of the 1980s. Denny Hanson later introduced the "Apex" design, which combines features of alpine and snowboarding boots. (en)
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fate
  • Declared forbankruptcy; Purchased byDaiwa (en)
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industry
product
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