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FSBO Madison is a real estate company based in Madison, Wisconsin. It pioneered the use of the internet as an alternative to the realtor-backed Multiple Listing Service (MLS) system. The company is considered the largest for-sale-by-owner website in the United States. FSBO (pronounced FIZZ-bo) refers to the common abbreviation of 'For Sale By Owner' used by homeowners selling their homes without the assistance of a realtor.

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  • FSBO Madison (en)
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  • FSBO Madison is a real estate company based in Madison, Wisconsin. It pioneered the use of the internet as an alternative to the realtor-backed Multiple Listing Service (MLS) system. The company is considered the largest for-sale-by-owner website in the United States. FSBO (pronounced FIZZ-bo) refers to the common abbreviation of 'For Sale By Owner' used by homeowners selling their homes without the assistance of a realtor. (en)
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  • FSBO Madison (en)
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  • FSBO Madison (en)
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  • Christie Miller, Mary Clare Murphy (en)
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  • Madison, Wisconsin, United States (en)
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  • Private (en)
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  • FSBO Madison is a real estate company based in Madison, Wisconsin. It pioneered the use of the internet as an alternative to the realtor-backed Multiple Listing Service (MLS) system. The company is considered the largest for-sale-by-owner website in the United States. FSBO (pronounced FIZZ-bo) refers to the common abbreviation of 'For Sale By Owner' used by homeowners selling their homes without the assistance of a realtor. The company was started by Christie Miller and Mary Clare Murphy as an off-hand idea to help Murphy sell her home. They contacted local homeowners with homes listed as for-sale-by-owner and the website was started on February 28, 1998 with eight listings. FSBO Madison reportedly represents 25% of the residential home sales in the Madison area. In 2002 they reported approximately 2,000 home listings. In September 2007 FSBO Madison was the subject of a study conducted by three economists from Northwestern University and the University of Wisconsin. They reviewed the strengths and weaknesses of using a realtor and found that homes utilizing a realtor typically sold faster, but for-sale-by-owner sellers came out ahead financially. The costs comparison was dramatic between the typical percentage of the home sale charged by a realtor and the $150.00 charged by FSBO Madison for a six-month listing. (en)
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