The 2014 Fiesta Bowl was a college football bowl game that was played on Wednesday, January 1, 2014, at University of Phoenix Stadium in Glendale, Arizona. In this, the 43rd annual Fiesta Bowl, the Baylor Bears, champions of the Big 12 Conference, played the UCF Knights, champions of the American Athletic Conference. The game was broadcast live on ESPN at 6:30 PM MST. It was one of the 2013–14 bowl games that concluded the 2013 FBS football season. It was sponsored by the Tostitos snack food brand and was officially known as the Tostitos Fiesta Bowl.