The 2012 Senior Bowl was an all-star college football exhibition game featuring players from the 2011 college football season, and prospects for the 2012 Draft of the professional National Football League (NFL). The 63rd edition of the Senior Bowl was won by the North team, 23–13. Coverage of the event was provided in high-definition on the NFL Network. Clothing company Nike was the sponsor for the first year, and provided apparel for the game.