William Dennis "Denny" Price (January 28, 1938 – July 7, 2000) was an American basketball player and coach. He played for the University of Oklahoma (OU) and the Phillips 66ers. He then embarked on a coaching career at Oklahoma, the Phoenix Suns and Sam Houston State. He was the father of former National Basketball Association (NBA) players Mark and Brent Price. Price died on July 7, 2000 of a heart attack while playing basketball with his sons.