DMAX is a British free-to-air male-oriented TV channel in the United Kingdom and Ireland. Discovery launched the channel in the UK and Ireland market on 8 January 2008 after its initial success in Germany. On 16 July 2015, DMAX moved from 144 to 167 on Sky, switching places with sister channel Quest. Following the re-combination of the Entertainment and Lifestyle & Culture sections of the Sky guide, Discovery relocated some of their stations on the platform, resulting in DMAX being pushed down the grid to allow Discovery Home & Health to be moved up.