Camber Sands is a beach in East Sussex, UK, in the village of Camber, near Rye. It is the only sand dune system in East Sussex, and is east of the estuary of the River Rother at Rye Bay stretching 3 miles (4.8 km) to just beyond the Kent border, where shingle and pebbles take over again. It is one of three stretches of non-tidally submerged sand east of Poole Bay, which just exceeds the three in total length, on England's south coast, the others being West Wittering and Avon Beach. Two holiday resorts are near Camber Sands owned by Pontins and Parkdean Resorts just off New Lydd Road and Lydd Road respectively in the alighting village of Camber.