DataMart and Demzilla were databases that were rolled out by the United States Democratic Party from 2002. By 2004, Datamart contained information on 166 million registered voters, and with input from public voter information and consumer data from data mining companies a single entry might have 200 to 400 items of information. Demzilla was a smaller database used for fundraising and organization volunteers, it includes the names and information persons or groups the DNC does business with, and those who are donors to the Democratic party, it also includes volunteers, activists, local and state party leaders, and members of the press.
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