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- Marshall McLuhan's tetrad of media effects uses a tetrad to examine the effects on society of any technology/medium (put another way: a means of explaining the social processes underlying the adoption of a technology/medium) by dividing its effects into four categories and displaying them simultaneously. The tetrad first appeared in print in McLuhan's posthumously-published works Laws of Media (1988) and The Global Village (1989). (en)
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- Marshall McLuhan's tetrad of media effects uses a tetrad to examine the effects on society of any technology/medium (put another way: a means of explaining the social processes underlying the adoption of a technology/medium) by dividing its effects into four categories and displaying them simultaneously. The tetrad first appeared in print in McLuhan's posthumously-published works Laws of Media (1988) and The Global Village (1989). (en)
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- Tetrad of media effects (en)
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