Sid Lee is a creative services firm based in Montreal with ateliers in Amsterdam and Paris. Founded in 1993, the agency now employs 275 artisans from backgrounds as diverse as architecture, industrial design, strategy consulting, journalism, graphic arts and production among others.

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  • 1993-01-01 00:00:00 (xsd:date)
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  • Founders: Jean-Francois Bouchard, Philippe Meunier, Bertrand Cesvet
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  • 275 (xsd:integer)
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  • 1993-01-01 00:00:00 (xsd:date)
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  • Founders: Jean-Francois Bouchard, Philippe Meunier, Bertrand Cesvet
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  • 275 (xsd:integer)
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  • Sid Lee is a creative services firm based in Montreal with ateliers in Amsterdam and Paris. Founded in 1993, the agency now employs 275 artisans from backgrounds as diverse as architecture, industrial design, strategy consulting, journalism, graphic arts and production among others. Sid Lee has developed an international reputation for creating and communicating brand experiences — developing products, services and spaces and marketing them through advertising, experiential marketing, branded content and interactive communications. Commercial Creativity is how Sid Lee defines this multidisciplinary approach. Among the brands with which Sid Lee works are Cirque du Soleil, Red Bull and MGM Grand. In 2007, Sid Lee redesigned the adidas Originals concept store which was subsequently launched worldwide. In that year, Sid Lee also launched a digital campaign for the brand and supported a collaboration between adidas Originals and Diesel. In 2008, Sid Lee was named Global Agency of Record for adidas Originals. Most recently, Sid Lee launched a global brand campaign for adidas Originals under the Celebrate Originality banner featuring icons such as David Beckham, Kevin Garnett, DMC, Katy Perry, Estelle, Young Jeezy, the Ting Tings, Mark Gonzales, Russell Simmons, Kazuki, Missy Elliott and others.
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  • Sid Lee
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  • 1993 (xsd:integer)
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  • Founders: Jean-Francois Bouchard, Philippe Meunier, Bertrand Cesvet
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  • 275 (xsd:integer)
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  • Sid Lee is a creative services firm based in Montreal with ateliers in Amsterdam and Paris. Founded in 1993, the agency now employs 275 artisans from backgrounds as diverse as architecture, industrial design, strategy consulting, journalism, graphic arts and production among others.
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  • Sid Lee
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  • Sid Lee
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