Lion's Choice is a St. Louis-based fast food restaurant chain specializing in roast beef sandwiches. The first store opened in Ballwin, Missouri in 1967, under the name Red Lion Beef House. Currently, there are over 20 locations in Florida, Oklahoma, Missouri, Texas, Illinois, and Mississippi. Lion's Choice's marketing specialization is serving lean beef that is slow-roasted in the restaurant and is sliced fresh for each sandwich ordered.

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  • Lion's Choice is a St. Louis-based fast food restaurant chain specializing in roast beef sandwiches. The first store opened in Ballwin, Missouri in 1967, under the name Red Lion Beef House. Currently, there are over 20 locations in Florida, Oklahoma, Missouri, Texas, Illinois, and Mississippi. Lion's Choice's marketing specialization is serving lean beef that is slow-roasted in the restaurant and is sliced fresh for each sandwich ordered. Choice Foods LLC and Lionhearts Inc are both franchisees of Lion's Choice. The restaurant has sponsored a number of charities and teams, such as Shamrocks Against Dystrophy, the St. Louis County Library Reading Club, the MS 150 Bike Tour, and Trailnet. It was the Missouri state winner for the National Restaurant Association's Restaurant Neighbor Award in 2006. and was named Best Fast Food by the Riverfront Times. Because of its specialization in roast beef, Arby's is considered Lion's Choice's direct competition.
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  • Lion's Choice is a St. Louis-based fast food restaurant chain specializing in roast beef sandwiches. The first store opened in Ballwin, Missouri in 1967, under the name Red Lion Beef House. Currently, there are over 20 locations in Florida, Oklahoma, Missouri, Texas, Illinois, and Mississippi. Lion's Choice's marketing specialization is serving lean beef that is slow-roasted in the restaurant and is sliced fresh for each sandwich ordered.
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  • Lion's Choice
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